{"title":"Firstride Bowie Baby Carriers","description":"\u003cdiv dir=\"ltr\" style=\"flex: 0 0 100%; width: 100%; max-width: 100%; min-width: 0; text-align: left;\"\u003e\n\u003ch2 style=\"text-align: left;\"\u003eThe Firstride Bowie Baby Carrier\u003c\/h2\u003e\n\u003cp\u003eWildride started with \u003ca href=\"https:\/\/wildridecarrier.com\/collections\/wildride-toddler-carrier\"\u003e\u003cspan\u003etoddler carriers\u003c\/span\u003e\u003c\/a\u003e, created for the in-between moments when children want to walk until their legs get tired and ask to be carried. As our community grew, parents began asking us to create a carrier for babies too.\u003c\/p\u003e\n\u003cp\u003eWe listened. Together with parents and babywearing consultants, we researched and tested different shapes, textiles, fits and constructions. We wanted to combine the soft comfort of a sling with the ease and defined structure of a technical baby carrier.\u003c\/p\u003e\n\u003cp\u003eThe Firstride Bowie Baby Carrier brings these qualities together in a fully adjustable design for babies weighing \u003cstrong\u003e3.2 kg \/ 7 lbs up to 20.4 kg \/ 45 lbs\u003c\/strong\u003e.\u003c\/p\u003e\n\u003ch2 style=\"text-align: left;\"\u003eErgonomic Support for Baby and Wearer\u003c\/h2\u003e\n\u003cp\u003eA comfortable carry comes from how the whole carrier fits. The seat and fabric body create the baby’s position, while the waistbelt and shoulder straps balance the weight for the wearer.\u003c\/p\u003e\n\u003cp\u003eBowie’s adjustable seat holds the baby’s thighs from knee to knee, with the knees slightly higher than the bottom in a natural M-position. The fabric body follows the baby’s rounded back to provide natural spine support. A foldable head and neck support panel adds stability for babies without full neck control, while padded leg openings sit softly around the thighs.\u003c\/p\u003e\n\u003cp\u003eFor the wearer, a supportive waistbelt provides a secure base. Wide, padded butterfly shoulder straps distribute the weight across the shoulders. Together, these elements keep the baby close and centred while creating a balanced fit for the person carrying.\u003c\/p\u003e\n\u003ch2 style=\"text-align: left;\"\u003eFront Carry and Back Carry\u003c\/h2\u003e\n\u003cp\u003eBowie offers front and back carrying, with each position suited to a different level of physical development.\u003c\/p\u003e\n\u003cp\u003eFor front carrying, position the baby upright against the wearer’s chest, high and close enough to kiss. Babies who cannot yet hold their head upright must face the wearer, with the head and neck properly held by the carrier.\u003c\/p\u003e\n\u003cp\u003eBack carrying is only suitable when the child can sit upright without assistance and has sufficient head, neck and torso control. \u003cstrong\u003eNever use Bowie in the back carry position before all of these requirements have been met.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eIn both positions, always keep the baby’s face visible and the airway clear.\u003c\/p\u003e\n\u003ch2 style=\"text-align: left;\"\u003eMaterials Across the Baby Carrier Collection\u003c\/h2\u003e\n\u003cp\u003eMaterial is part of a carrier’s performance. It determines how the carrier feels against the baby, how the body panel holds its shape and how the design moves around both bodies.\u003c\/p\u003e\n\u003cp\u003eEvery fabric in the Bowie baby carrier collection is selected for its softness, strength, flexibility and visual character.\u003c\/p\u003e\n\u003ch3 style=\"text-align: left;\"\u003e100% Cotton Jacquard\u003c\/h3\u003e\n\u003cp\u003eThe collection begins with 100% cotton jacquard. Jacquard creates colour and pattern through the weave itself, giving the textile depth and texture that can be seen and felt.\u003c\/p\u003e\n\u003cp\u003eCotton was chosen for its soft feel against delicate skin. The jacquard construction gives the fabric the strength and body required for carrying while keeping it flexible enough to fold compactly.\u003c\/p\u003e\n\u003cp\u003eAcross the palette, understated colours and more expressive woven patterns give each Bowie a distinct identity. The appearance changes while the construction, fit and performance remain consistent.\u003c\/p\u003e\n\u003cp\u003eEvery cotton jacquard Bowie is made with \u003cstrong\u003eOEKO-TEX® certified fabric\u003c\/strong\u003e. This certification means the textile has been tested for harmful substances according to established textile-safety criteria. Because the fabric is worn close to the baby’s skin, its feel and composition were an important part of our material choice.\u003c\/p\u003e\n\u003ch2 style=\"text-align: left;\"\u003eMagnetic Buckles for Quick One-Handed Fastening\u003c\/h2\u003e\n\u003cp\u003eWildride has always focused on making carrying quick and easy. For Bowie, that meant finding a fastening system that works naturally when a parent is already holding their baby.\u003c\/p\u003e\n\u003cp\u003eThe magnetic buckles guide into position and close with a clear click. They can be fastened with one hand, making it quicker and more intuitive to put on the carrier and get the fit right.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eClick. Adjust. Go.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eBefore every carry, confirm that each buckle is fully fastened and follow the safety checks in the product manual.\u003c\/p\u003e\n\u003ch2 style=\"text-align: left;\"\u003eOne Baby Carrier for Different Wearers\u003c\/h2\u003e\n\u003cp\u003eBowie is designed to adapt to different bodies. Both parents can adjust the waistbelt and shoulder straps to create their own fit, and another caregiver can do the same.\u003c\/p\u003e\n\u003cp\u003eThe carrier is adjusted in two ways: around the person wearing it and around the baby being carried. The waistbelt and shoulder straps fit the wearer, while the seat width is set according to the baby’s size.\u003c\/p\u003e\n\u003cp\u003eWhen a different person puts on Bowie, the carrier should be adjusted and checked again before use.\u003c\/p\u003e\n\u003ch2 style=\"text-align: left;\"\u003eDesigned in the Netherlands\u003c\/h2\u003e\n\u003cp\u003eBowie was designed in the Netherlands and made in Turkey. Its construction brings together carefully selected textiles, technical fastening and skilled production, with every element considered as part of the complete carry.\u003c\/p\u003e\n\u003cp\u003eThe Bowie Baby Carrier complies with ASTM F2236-24 for soft infant and toddler carriers and is covered by Wildride’s two-year warranty.\u003c\/p\u003e\n\u003cp\u003eThe product manual contains the complete fitting, carrying and safety instructions. Read it before using Bowie and consult it whenever the fit or carrying position changes.\u003c\/p\u003e\n\u003ch2 style=\"text-align: left;\"\u003eBaby Carrier vs Toddler Carrier\u003c\/h2\u003e\n\u003cp\u003eWildride offers two carriers for two different kinds of carrying. Their weight ranges may overlap, but their construction and intended use are different.\u003c\/p\u003e\n\u003cp\u003eThe Bowie Baby Carrier creates a complete carrying position around the baby. It is secured around the waist and worn across both shoulders, with an adjustable seat and fabric body holding the baby close.\u003c\/p\u003e\n\u003cp\u003eThe Wildride toddler carrier is a single-shoulder hip carrier for children who can already walk independently. It is designed for quick lifts during the familiar walk, carry, walk again rhythm of toddler life.\u003c\/p\u003e\n\u003ch2 style=\"text-align: left;\"\u003eTake Them With You\u003c\/h2\u003e\n\u003cp\u003eWildride designs carriers to help families go outside, make plans and take their children with them. Bowie brings that idea to the first rides together, from a walk around the block to longer trips away from home.\u003c\/p\u003e\n\u003cp\u003eCompact when folded, Bowie is easy to keep nearby or pack for travel. The wider Wildride collection includes \u003ca href=\"https:\/\/wildridecarrier.com\/collections\/accessories\"\u003e\u003cspan\u003eaccessories\u003c\/span\u003e\u003c\/a\u003e designed to complement our carriers and \u003ca href=\"https:\/\/wildridecarrier.com\/collections\/bags\"\u003e\u003cspan\u003ebags\u003c\/span\u003e\u003c\/a\u003e for everything else you take along.\u003c\/p\u003e\n\u003cp\u003eFirst rides soon become familiar, and babies grow quickly.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003eTime flies. Enjoy the ride.\u003c\/p\u003e\n\u003c\/div\u003e","products":[{"product_id":"firstride-bowie-baby-carrier-beige-leopard","title":"Firstride Bowie Baby Carrier Beige Leopard","description":"\u003cp\u003eThis edition of the Bowie Baby Carrier reimagines classic leopard print in a soft, tonal palette. Woven from \u003cstrong\u003e100% OEKO-TEX cotton jacquard\u003c\/strong\u003e, the design is finished with black straps and gold-tone embroidered logo details.\u003c\/p\u003e\n\u003cp\u003eThe adjustable knee-to-knee seat supports the natural \u003cstrong\u003eM-position\u003c\/strong\u003e and rounded \u003cstrong\u003eC-curve\u003c\/strong\u003e, with an adjustable panel for head and neck support. Padded butterfly shoulder panels and a supportive waist belt help distribute weight evenly, while \u003cstrong\u003emagnetic buckles\u003c\/strong\u003e fasten with one hand. Bowie is suitable from \u003cstrong\u003e3.2 kg \/ 7 lbs up to 20.4 kg \/ 45 lbs\u003c\/strong\u003e. It can be worn facing inward at the front and, once your child can sit upright unassisted, on the back. Weighing 500 g, the carrier folds compactly between uses.\u003c\/p\u003e","brand":"wildridecom","offers":[{"title":"Default Title","offer_id":55562671948152,"sku":"2910001","price":189.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0764\/0884\/8691\/files\/firstride-bowie-baby-carrier-beige-leopard-6-1.jpg?v=1789235306"},{"product_id":"firstride-bowie-baby-carrier-houndstooth","title":"Firstride Bowie Baby Carrier Houndstooth","description":"\u003cp\u003eThe Houndstooth print turns the Bowie Baby Carrier into a true statement piece, combining an iconic woven pattern with the comfort and functionality designed for everyday carrying.\u003c\/p\u003e\n\u003cp\u003eCrafted from\u003cspan\u003e \u003c\/span\u003e\u003cstrong\u003e100% OEKO-TEX® cotton jacquard\u003c\/strong\u003e, the woven Houndstooth fabric combines sling-like softness with the support of a structured carrier, keeping your baby close and comfortably supported while leaving your hands free when correctly fitted. The adjustable knee-to-knee seat supports a natural\u003cspan\u003e \u003c\/span\u003e\u003cstrong\u003eM-position\u003c\/strong\u003e, while the soft body panel supports your baby’s naturally rounded\u003cspan\u003e \u003c\/span\u003e\u003cstrong\u003eC-curve\u003c\/strong\u003e. Padded butterfly shoulder panels and a supportive waistbelt help distribute weight evenly for a comfortable carry.\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eOne-hand magnetic buckles\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003emake fastening quick and intuitive, while Bowie’s lightweight, compact and foldable design makes it easy to take wherever the day leads.\u003c\/p\u003e\n\u003cp\u003eSuitable from\u003cspan\u003e \u003c\/span\u003e\u003cstrong\u003e3.2 kg \/ 7 lbs up to 20.4 kg \/ 45 lbs\u003c\/strong\u003e. Bowie supports inward-facing front carrying and back carrying once your child can sit upright unassisted and has sufficient head, neck and torso control.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eThe comfort of a sling. The ease of a technical carrier. The freedom to go anywhere.\u003c\/strong\u003e\u003c\/p\u003e","brand":"wildridecom","offers":[{"title":"Default Title","offer_id":55562675945848,"sku":"2910002","price":189.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0764\/0884\/8691\/files\/wildride-firstride-bowie-baby-carrier-houndstooth-2.jpg?v=1789234520"},{"product_id":"firstride-bowie-baby-carrier-black-minimal","title":"Firstride Bowie Baby Carrier Black Minimal","description":"\u003cp\u003eThe one that goes with everything. Minimal Black is effortlessly cool, clean and timeless — endlessly versatile and designed to become your everyday essential.\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eCrafted from\u003cspan\u003e \u003c\/span\u003e\u003cstrong\u003e100% OEKO-TEX® cotton jacquard\u003c\/strong\u003e, Bowie brings together Wildride’s signature aesthetic and thoughtful functionality. The adjustable ergonomic seat provides knee-to-knee support and supports a natural\u003cspan\u003e \u003c\/span\u003e\u003cstrong\u003eM-position\u003c\/strong\u003e, while the soft body panel supports your baby’s naturally rounded\u003cspan\u003e \u003c\/span\u003e\u003cstrong\u003eC-curve\u003c\/strong\u003e. Padded butterfly shoulder panels and a supportive waistbelt help distribute weight comfortably across your body.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eOne-hand magnetic buckles\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003emake fastening quick and intuitive, click, carry, go. Lightweight, compact and foldable, Bowie offers the support of a technical carrier without unnecessary bulk.\u003c\/p\u003e\n\u003cp\u003eSuitable from \u003cstrong\u003e3.2 kg \/ 7 lbs up to 20.4 kg \/ 45 lbs\u003c\/strong\u003e. It supports inward-facing front carrying and back carrying once your child can sit upright unassisted.\u003c\/p\u003e","brand":"wildridecom","offers":[{"title":"Default Title","offer_id":55562677748088,"sku":"2910004","price":189.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0764\/0884\/8691\/files\/firstride-bowie-baby-carrier-minimal-black.jpg?v=1789234489"},{"product_id":"firstride-bowie-baby-carrier-brown-shell","title":"Firstride Bowie Baby Carrier Brown Shell","description":"\u003cp\u003e\u003cspan\u003e\u003cspan style=\"font-family: arial, sans-serif;\"\u003eThe Bowie Baby Carrier Brown Shell features a subtle shell-inspired pattern in warm, earthy brown tones. \u003c\/span\u003e\u003c\/span\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cdiv\u003e\n\u003cp\u003eCrafted from\u003cspan\u003e \u003c\/span\u003e\u003cstrong\u003e100% OEKO-TEX cotton jacquard\u003c\/strong\u003e, Bowie is designed around both baby and wearer comfort. The adjustable ergonomic seat provides knee-to-knee support and supports a natural\u003cspan\u003e \u003c\/span\u003e\u003cstrong\u003eM-position\u003c\/strong\u003e, while the soft body panel supports your baby’s naturally rounded\u003cspan\u003e \u003c\/span\u003e\u003cstrong\u003eC-curve\u003c\/strong\u003e. Padded butterfly shoulder panels and a supportive waistbelt help distribute weight comfortably across your body.\u003c\/p\u003e\n\u003cp\u003eThe\u003cspan\u003e \u003c\/span\u003e\u003cstrong\u003eone-hand magnetic buckles\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003emake fastening quick and intuitive, even while holding your little one. Lightweight, compact and foldable, Bowie is easy to bring along wherever the day takes you.\u003c\/p\u003e\n\u003cp\u003eSuitable from\u003cspan\u003e \u003c\/span\u003e\u003cstrong\u003e3.2 kg \/ 7 lbs up to 20.4 kg \/ 45 lbs\u003c\/strong\u003e. It supports inward-facing front carrying and back carrying once your child can sit upright unassisted.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"wildridecom","offers":[{"title":"Default Title","offer_id":55562680009080,"sku":"2910005","price":189.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0764\/0884\/8691\/files\/firstride-bowie-baby-carrier-brown-shall-travel-parents-1.jpg?v=1789234458"},{"product_id":"firstride-bowie-baby-carrier-light-blue","title":"Firstride Bowie Baby Carrier Light Blue","description":"\u003cp\u003eThe Bowie Baby Carrier in Light Blue is soft, fresh and timeless, an effortless colour made for every season.\u003c\/p\u003e\n\u003cp\u003eCrafted from \u003cb\u003e100% OEKO-TEX cotton jacquard\u003c\/b\u003e, Bowie combines the comfort of a sling with the ease of a technical carrier. The adjustable ergonomic seat provides knee-to-knee support and supports a natural \u003cb\u003eM-position\u003c\/b\u003e, while the soft body panel supports your baby’s naturally rounded \u003cb\u003eC-curve\u003c\/b\u003e. Padded butterfly shoulder panels and a supportive waistbelt help distribute weight comfortably, while \u003cb\u003eone-hand magnetic buckles \u003c\/b\u003emake fastening quick and intuitive.\u003c\/p\u003e\n\u003cp\u003eLightweight, compact and foldable, Bowie is made for everyday life and adventures on the go. Suitable from \u003cb\u003e3.2 kg \/ 7 lbs up to 20.4 kg \/ 45 lbs\u003c\/b\u003e. It supports inward-facing front carrying and back carrying once your child can sit upright unassisted.\u003c\/p\u003e","brand":"wildridecom","offers":[{"title":"Default Title","offer_id":55562681483640,"sku":"2910006","price":189.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0764\/0884\/8691\/files\/firstride-bowie-baby-carrier-light-blue.jpg?v=1788447005"}],"url":"https:\/\/wildridecarrier.com\/collections\/firstride-bowie-baby-carriers.oembed","provider":"wildridecom","version":"1.0","type":"link"}